I do a great deal of teaching, coaching and knowledge transfer as part of my work. It’s about helping my clients create and communicate to their staff, clients or industry peers new opportunities. A big part of my job is transferring confidence and comprehension.
I’m more about purpose than process. Many clients utilize my operational and entrepreneurial experience to help them create advertising strategies, differentiate, build new divisions, products, revenue models or simply pitch new ideas. With such extensive experience in digital marketing I’m very good at identifying opportunities that will generate revenue and avoiding those that are high risk. I have a proven track record of creating significant increases in revenue for my clients.
My expertise comes from doing. In the 1990s I was the founder of Intermagic, one of the first digital advertising agencies. I've held executive positions form EVP to CEO to CSO and Founder. I've been a mentor, speaker and revenue driver for over 25 years. It's this track record of doing that I draw upon to add value for my clients.
I do many things for my clients. My clients typically pick and choose from my many domains of expertise to accomplish very specific goals. Most of my engagements are results driven with a specific operational or revenue requirements in mind.
In many situations I'll be engaged to help win business, defend business or maximize business. I'll work with teams to help stretch thinking. I'll be engaged by senior leadership exclusively to advise on issues related to operational and strategic management.
I work on projects related to marketing activities and I'll work with both advertising agencies and brand clients to effect results.
I'm often called upon to use my unique experience and breadth of skills in unconventional ways to help solve very interesting problems.
If you have marketing challenge that requires experienced perspective or solutions. Drop me a line and we can chat.
Creative Ideation (Creative Direction)
Digital Marketing Strategy
Market and Technology Coaching for Senior Executives
Client Briefings and Seminars
Next Generation Television Strategy
Best Practice Leadership
Revenue Development Planning
Service and Product Creation
Brainstorm Facilitation and Participation
Business Model Evaluation
Content Creation for Executive Presentations
Project Leadership and Stewardship
Short Term Executive Leadership
Confidential Or Arms Length Advisor for Senior Leadership