
Hello I’m Brady and does the world ever change quickly
Greetings
I’m a modern-day explorer, educator, innovator, humanist, and executive. I blend adventure, entrepreneurship, and deep thinking into everything I do, designing future opportunities at the intersection of what’s possible and what’s next. My passion lies in futurism and systems thinking, challenging conventional ideas about work, wealth, and human potential—while keeping people at the centre of it all.
For over three decades, I’ve been at the leading (and sometimes bleeding) edge of innovation—from developing the first software to send email to wireless devices in the early ’90s, to founding one of Canada’s first digital ad agencies, to developing marketing strategies for some of the biggest brands on earth, to exploring new frontiers in AI, aviation, sustainability, and human potential.
What I do
- I design solutions, frameworks, and systems
- I explore ideas, places, and frontiers
- I educate by translating insight into action
- I instigate change, challenge norms, and push people to see what they might be missing
I’ve designed ventures that push the limits of what’s possible—from drone-based carbon sequestration to industrial-scale insect protein production. I’ve worn many hats—CEO, CSO, EVP, SVP, professor, pilot, explorer—and through all of this, I’ve learned that the future belongs to those who create it.
I’ve had spectacular wins and failures, traveled to the ends of the earth, and I still can’t resist moving the ball forward.
Brady
I’ve seen enough, done enough and broken enough to know what works and what does not.
Here is a selection my thoughts, projects and adventures
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Canada: The Research Colony
We Fund Innovation, Others Take the Profits Imagine if Canada spent billions mining gold, only to hand it over to foreign companies for free. Imagine if we developed…
4 min read
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Supercharging SME’s with AI
Ability is Advantage Canada has faced persistent productivity challenges, which have contributed to slower GDP growth compared to other advanced economies. Despite its rich natural resources and well-educated…
4 min read
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Canada’s Productivity Crisis in an Age of AI
Enhancing Small Business Productivity with Knowledge. We are standing at the crossroads of a profound shift in the global economy, and the stakes for Canada are incredibly high.…
4 min read
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Small is the New Big
The article Small is the New Big by Brady Gilchrist challenges the conventional view of small businesses as a monolithic category and argues for a more nuanced understanding of their…
4 min read
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Slumbering Birds
The wind was warmish with a touch of humidity with a hint of lake smell on it. The wind blew gentle ripples on the water, enough to make…
4 min read
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The journey is the destination.
The water was a grey indigo on its way to black. The sky was deep violet on its way to black. The horizon fast disappearing. It was close…
4 min read